Cervejaria Capitosa

YEAR 2021

IN THIS JOB I WAS A CREATIVE DIRECTOR & GRAPHIC DESIGNER & BEER TASTER

AWARDS BDA 2021 – BRONZE – PACKAGING

"Capitosa" means stubborn, hot-headed — the kind of thing that goes to your head, like a beer stronger than it lets on. A craft brewery with northeastern Brazilian soul and zero interest in blending in, obsessed with language and the senses as much as the beer itself. We designed the whole identity to match that attitude: welcoming to every beer lover, allergic to compromise — strategy, look and feel, and a packaging line ranging from the classics to the gloriously experimental.

CREDITS

Creative Direction
Rodrigo Gondim, Rebeca Prado e Juvenal Joaquim

Design
Lívia Perdigão, Zé Victor, Matheus Costa, Lorena Araújo e André Carvalho

Illustration
Zé Victor e Lorena Araújo

Photography
Jooão Studio

3D
Rodrigo Gondim e Matheus Costa

Architecture
PORO Arquitetura