We were invited to rethink the identity after Tátil's leadership team experienced Vanto's method from the inside. More than updating the language, the work required translating its value proposition and building a brand capable of sustaining a global reputation that the existing discourse could no longer carry.
CREDITS
Creative Direction
Julia Liberati
Design Manager
Rodrigo Gondim
Design
Mariana Hermeto, Rodrigo Gondim, Marlus Araujo, Illy Castro, Filipi Filippo, Caio Kondo, Dan Mesquita, Adson Rodrigues, Gabriel Mesoma, Thalita Campbell, Adriano Motta
Content
Dani Varanda
Strategy
Amanda Gebara, Marina Mendes
Business
Pedro Medicis, Stefani Presmic, Joana Duprê
Digital
Shay Reis, Marina Ronchi
